Google getting tough with scammy advertising

By | December 10, 2009

Finally, Google has decided that all the complaints about scammers using Google’s name to scam people with get-rich-quick programs has reached its peak of tolerance and now it’s time to get tough; Google is now taking them to court.

Of late, scammers using Google’s name to misrepresent Google have been running riot, especially throughout this year alone. Using a combination of fake newspaper sites (clones of bigger news sites), online advertising, and spammy emails, many people are sold on the dream of easy money….

I think one of the more famous ones I’ve seen is Google Biz Kit, whose websites purportedly show a bunch of people all claiming to receive nice checks from Google by only doing some easy work (and they have a kit for sale). These kits sell for $1.95 initially, but you need to enter your credit card details, after which they will bill your credit card $79 a month, until you cancel your card.

scamI’m not sure how effective such steps will be in the long run, because there are many other shady operations that don’t use Google’s name and are still having a ball – These require common sense from the consumer to beware. And these advertisers are quite safe from legal action, because they DO list their monthly charges in their fine print. So long as they don’t misuse Google’s brand name, what’s stopping them from registering a new business name?

Banned advertisers can always create new websites and new names, or switch to other advertisers; which is why this just seems a major weeding exercise, I guess.

But something is always better than nothing. It’s about time as well; recently Google started banning the Adwords accounts of other scammy advertisers who do the same thing with tooth whitening ads – Small initial charge or free at first, and then monthly billing afterwards.

End of the day, practical common sense is a useful trait to have. There is nothing like always reminding yourself of the old adage, “If it is too good to be true, it usually is!”

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8 thoughts on “Google getting tough with scammy advertising

  1. Bill

    Google is a little late to the table with this. It should be interesting to see how many people drop out of Adwords and how it will impact their bottom line. As an Adsense publisher I can appreciate their efforts though. I do not want my visitors exposed to cruddy Adsense ads.

  2. Peter Renier

    You go Google. I am sick and tired of seeing the same spammy advertising pages: get to #1 on Google in x amounts of weeks or days.

    Long term SEO and website maintenance is the key to success…

  3. DarrinW Post author

    @ Bill,

    Yeah, Google should be doing a lot more. Filtering ads does not seem to work so well all along, plus these guys can always create new sites with new names.

  4. Long Beach Bars

    I hope that they do something about that soon. Because maybe there are honest advertising but since those who do the scams I do not trust any of them. Lets go Google!!!!

  5. Beth Charette

    Well, good for Google. Trust is the only commodity any good service has to sell. Whether it be trust that information is correct or trust that a patron is getting the best buy and the best quality or the best search enginer results, trust is the name of the game. And, the Google name, like any other business, cannot allow its name to be used for dishonest purposes.

    As a matter of fact, I had never seen anyone make any money online until last year.

    Sherry, my sis, made $61,000 working as an online recruiter for Linda Christas Academy/College in 2009, by far the most money I had seen anyone in my circle of acquaintances earn by blogging.

    They pay her $500 for every student who enrolls in a program and $1,000 stipend if the student enrolls in an entire curriculum.

    Both franchise fees and training fees have been eliminated now that Linda Christas can afford to provide those services to recruiters for free.

    The College doesn’t recruit recruiters. Their attitude is if a person is not a sufficient self starter to contact them, they won’t contact others online either.

    All my sister Sherry did was contact them. They wanted to see her blog, and her writing style. After all, they are a college and can’t be having someone who is out of control or who can’t write represent them.

    But, after that, she was accepted and thinks she is in online heaven, since she can actually make a good living from home now.

    Might be something someone here would like to try. Sherry tells me they are great to work with, pay promptly, students re-enroll and therefore provide residuals to recruiters, and LC is still in the market for good recruiters as they switch from traditional advertising to paying recruiters.

    First step, contact the College.

    Another thing, employers are now starting to prefer online degree holders since by definition they have to be self starters to have earned a degree that way, and online degree holders tend to be maturer not have spent four years drinking beer and going to football games.

    Anyway, their degree programs are top notch, accredited, and Linda Christas offers a lifetime employment service to its graduates as well. Sounds like a whole package to me.

    Even with Linda Christas, trust is the name of the game, and LC has the full trust of its 5,000 online students as well as its recruiters that they are representing something first rate.


    Speaking of first rate, here is where I purchase my vintage Lego sets and model railroad items:

    ToysPeriod is a leading online shop specializing in lego sets and model railroad equipment.

  6. Canada Pardons

    Its about time they cracked down hard on these guys.

    I’ve never clicked on those ads, because it just reeked of spam.

    Obnoxious, aggressive ad that had nothing to do with what I was surfing at the time.

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